This is the support when you need a reality check-in for your marketing.
Get clarity on what could convert better, what's quietly leaking, and what to fix first — whether you're getting ads-ready or already running them and not loving the results.
Not sure where to start? The VIP Day is the best bang for your buck — four hours across your whole system, and you leave knowing exactly what to fix and in what order.
VIP Days and audits credit toward Fairy Marketing Mother if you decide to go bigger.
I'm not a mind-reader, but...
If you're here, one of two things is probably true.
Maybe you eventually want to run ads — but not until the foundation can handle them.
You've built a website, but it's only ever seen warm traffic from email and social, and you're not sure how it'll convert strangers.
You've got an email platform, but automations feel "annoying" so you've put them off.
Or you've been avoiding your marketing altogether, because visibility feels scary and putting something imperfect into the world feels terrifying. Or maybe you're already running ads — and the results are "fine, I guess."
Something's off, and you can't tell if it's the campaigns, the tracking, the website, or the follow-up.
Either way, I'm ready to help with a reality check-in.
Every offer below answers the same question — what can be improved for better conversions and a better customer experience — whether you're running a single ad or not.
The only prerequisites? The interest to learn, the bandwidth to get sh*t done, and the chutzpah to get out of your comfort zone.
You know your marketing could be working harder — you just can't see the whole board at once.
That's not an effort problem: your website, ads, and email get judged in isolation, when they only ever work (or leak) as a system.
A VIP Day puts every layer on the table at the same time — four live hours, one expert set of eyes, and a plan you can follow.
VIP Day
A high-touch working session across your website, paid ads, and email — built to get you clear on what matters most and what to do next.
This is for you if you want expert eyes on the whole system — site, ads, email — without a monthly commitment. It's the single best fit for brands getting ads-ready, and a powerful reset for established brands that have been running on autopilot.
Before your day: a short intake form (goals, offers, systems, constraints), my advance review of your key assets, and the option to send your biggest stuck points ahead so we spend our hours where they count.
During our 4 hours together, we cover:
Website + CRO
Your biggest conversion leaks, higher-converting structure and messaging, and offer positioning so your site does more of the selling for you.
Email Strategy
Gaps in your flows and list growth, segmentation + personalization strategy, campaign planning, retention, and list hygiene.
Paid Ads Strategy
Performance and/or readiness audit across Meta, Pinterest, and Google. Ideal platform(s) and campaign structure for your budget, creative direction, and a tracking check (tech setup is an add-on fee).
Cross-Channel Alignment
Paid, email, and website telling the same story, with clear priorities so you can layer intentionally vs. get distracted doing everything at once.
You leave with: a 6-month marketing roadmap, a prioritized "next 30 days" action plan, session notes within 5 business days, and one follow-up email within 7 days for clarifying questions.
Good to know: VIP Day is strategy + planning; implementation is available at $150/hr. Tech setup add-ons are 20% off when bundled.
Thinking bigger? Roll into Fairy Marketing Mother within 60 days and your full $2,000 credits toward your first month.
$2,000
I schedule a limited number of VIP Days per month. This takes you to an interest form to reserve your spot in line. I follow up within 2 business days.
Getting people to your site is half the job — your website + email decide what happens next.
Every gap in that system (a confusing product page, a checkout that fights the customer, an abandoned cart nobody follows up on) quietly taxes every visitor you've earned or paid for.
These services below are the fix: an audit to find exactly where you're leaking, builds to repair it, and email flows that keep selling after the click.
Website CRO Audit | Asynchronous
A conversion-focused review of your full customer path — because we want the site to convert cold ad traffic.
This is for you if you're getting traffic that doesn't convert, or you're about to scale ad spend and want to be sure you'll get the most sales out of every dollar.
What I review: your homepage, collection pages, product templates, cart and checkout experience, sitewide navigation and trust signals, offer clarity, copywriting, conversion friction points, SEO/AIO readiness, mobile experience, and conversion-critical policies.
You get:
- A 60 minute Loom walkthrough in plain language
- A prioritized rec list (quick wins + deeper fixes)
- A "highest-impact first" roadmap for your next 30-60 days
- 1 follow-up email response within 7 days
Thinking bigger? Roll into Fairy Marketing Mother within 60 days and your full $1,000 credits toward your first month — making this audit effectively free.
$1,000
This takes you to an interest form — I'll follow up within 2 business days.
Custom Email Flow Builds
The email automations that sell while you sleep — strategized, structured, and ready to roll.
Every flow starts with a 60-minute live strategy call, then my team builds the whole thing.
Full email copy, the dynamic elements that drive revenue (product feeds, cart tables), and intentionally light design — because that's what converts.
This is for you if your list is growing but the money's leaking — no flows, dated flows, or a Klaviyo account you set up in a panic one night and haven't touched since.
Choose from a la carte:
- Post-Purchase / Thank You Flow — $500
- Sunset / List-Cleaning Flow — $500
- Abandoned Cart Flow — $700
- Winback Flow — $700
- Upsell / Cross-Sell Flow — $800
- Welcome Series — $1,000
Bundles:
- Essentials (Welcome + Abandoned Cart + Post-Purchase) — $2,000
- Retention + List Health (Upsell / Cross-Sell, Sunset + Winback) — $1,800
- Full Suite (all six flows) — $3,800
Good to know: two rounds of edits included; additional edits at $150/hr. Flows are styled with your existing brand templates and assets.
I take on a limited number of builds at a time. This takes you to an interest form to reserve your spot in line. I follow up within 2 business days.
Website Builds + Customization
Shopify builds, rebuilds, and customizations designed to convert, not just look pretty.
From-scratch builds, full redesigns, or surgical updates and add-ons — every layout decision tied to how customers actually buy.
This is for you if you have a brand guide and need a website that does it justice — and does the selling. To be clear: this is not a branding exercise. I build from your brand guide — logos, fonts, colors, voice, locked — I don't create one. Pre-brand? Get that nailed down first, then come find me.
How it works: tell me what you need, we scope it together on a call, and you get a flat project quote. Full builds start at $4,000 and scale with scope.
How I can help:
- Full theme customization with CRO-informed design
- App recommendations, installation, and setup — the right stack, zero app bloat
- Custom CSS for the details your theme can't do out of the box
- For custom code beyond my skills? I bring in trusted developers and coordinate with them directly.
Full builds from $4,000
I take on a limited number of builds at a time. This takes you to an interest form to reserve your spot in line. I follow up within 2 business days.
Running ads without a strategy or clean tracking is setting your ad spend on fire.
Everything starts with the foundation: if your pixel and conversion data are off, the algorithm learns from garbage and every report after that is fiction.
Tech setup comes first, making every dollar measurable from day one.
If you've already been spending and the results don't add up, the audit is the postmortem that tells you exactly what went wrong and what to fix first.
White Glove Tech Setup
The unsexy foundation that makes optimization possible and results measurable.
Installation + verification of your core tracking systems, so you can measure performance accurately and run conversion-focused campaigns. Best for brands who want their tracking foundation airtight before spending more on ads.
This is for you if you're not 100% sure your pixel, conversion events, or catalog are actually set up right — or you don't want to risk DIYing all the tech.
Choose from:
Meta Pixel + Conversions API — $350
Pixel, Events Manager, Domain verification, Standard event setup, Conversions API setup, basic testing
Pinterest Tag + Conversions API — $200
Tag and Conversions API setup and confirmation, basic testing
Google Tag + Conversions — $800
Custom conversion tracking setup, linking with other Google assets, GMC + catalog setup, supplemental feed setup
Good to know: I do Meta + Pinterest live and Google asynchronously.
Thinking bigger? Get all 3 setup for a bundled $1200.
From $200
This takes you to an interest form — I'll follow up within 2 business days.
Ad Account Audit | Asynchronous
Find out what's working, what's wasting spend, and what to fix (in what order).
This is for you if you're already running ads and the results are "fine, I guess" — and you want a real diagnosis before you spend another dollar guessing.
What I review: account structure (campaigns, ad sets, ads), performance patterns and efficiency issues, tracking and conversion red flags, your audience and targeting approach, creative organization and delivery, and budget allocation + scaling readiness.
You get:
- A 45-60 minute Loom walkthrough in plain language
- A prioritized rec list (quick wins + deeper fixes)
- 1 follow-up email response within 7 days
Good to know: this is an audit + strategy deliverable, not ongoing management. Implementation support is available at $150/hr.
Thinking bigger? Roll into Fairy Marketing Mother within 60 days and your full audit fees credit toward your first month — making this audit effectively free.
$500 per platform
This takes you to an interest form — I'll follow up within 2 business days.
FAQs
Do you offer these only for women?
While I developed Hypema'am offerings with women, femmes, nonbinary people, and anyone who identifies as a woman top of mind, we work with men, too. You just need to be ready + eager to learn from a strong woman 😅 who knows her sh*t.
Which of these should I start with?
Depends where you are. Haven't launched ads yet? Tech setup first — always. Been spending and the results don't add up? Ad account audit. Getting traffic that doesn't buy? Website CRO audit. Want the whole picture across site, ads, and email at once? That's a VIP Day. And if you genuinely don't know — book the VIP Day, because "I don't know where to start" is exactly what it's for.
How fast will I get my deliverables?
Audits and tech setups: within 5 business days of contract, payment, access, and intake.
VIP Days, website builds, and flow builds are waitlisted — I'll reach out with my next openings when you join.
What do you need from me?
Less than you'd think: a signed contract, paid invoice, account access (I'll send a checklist of exactly what and how), a completed intake form, and for website builds, your locked brand guide. The faster I get those, the faster you get your deliverable.
For the audits, do you implement your recommendations?
Audits are diagnosis, not surgery — you get the prioritized fix list, and implementation is yours, mine at $150/hr, or covered if you roll into Fairy Marketing Mother.
Flow builds and website builds are the opposite: fully done for you.
What platforms do you work on?
Shopify and Klaviyo are my native languages, with ads across Meta, Pinterest, and Google. On a different stack? Reach out and ask — some things translate, some don't, and I'll tell you straight.
Do you ever work with service business owners?
While my bread-and-butter is ecommerce — specifically Shopify and Klaviyo — I also have experience supporting service-based businesses, especially those selling e-courses and thought leadership type consulting.
I'm happy to support service based entrepreneurs with tech setup, ad account audits, website CRO audits, and VIP Days. What I know I can't deliver at the same standard are website + email flow builds.
Do you offer payment plans?
The only service here with a "payment plan" or sorts is the website build — 50% paid upfront, 50% upon completion.
For all other offers, I require payment in full in advance.
Can I talk to Gabi before I apply?
I'd be happy to! Book a free 20-minute call with me here.