Same traffic. More revenue.
Getting people to your site is half the job. Your website and your email decide what happens next.
Every gap in that system taxes every visitor you've earned or paid for. A confusing product page. A checkout that fights the customer. An abandoned cart nobody follows up on.
These two services are the fix: a CRO audit plus the customizations to repair exactly where your site is leaking, and the email flows that keep selling after the click.
Website CRO Customizations
A conversion audit plus the customizations to fix what it finds, so your Shopify site sells cold traffic, not just warm.
This is for you if you're getting traffic that doesn't convert, or you're about to scale ad spend and want every dollar landing on a site built to sell.
Every project opens with customer research and a CRO audit of your full customer path. We find out how your people actually buy, what triggers them, and what they're objecting to right before they close the tab. Then I customize to fix what's actually leaking, no guessing.
What I review + build:
- Full-funnel CRO audit: homepage, collection and product pages, cart and checkout, navigation and trust signals, offer clarity, copy, mobile experience, and SEO/AIO readiness
- Theme customization with CRO-informed design
- App recommendations, installation, and setup, the right stack with zero app bloat
- Custom CSS for the details your theme can't do out of the box
- Custom code beyond my skills? I bring in trusted developers and coordinate with them directly.
How it works: we scope it together on a call and you get a flat project quote. Customizations start at $1,000 and scale with the work.
Good to know: this is CRO customization, not a branding exercise or a from-scratch design. I work from your existing brand guide. Pre-brand, or need a site built from the ground up? I'll point you to a designer I trust.
Decide you end up needing more support? Book Fairy Marketing Mother within 60 days and $1,000 credits toward your first month.
From $1,000
I take on a limited number of projects at a time. This takes you to an interest form to reserve your spot in line. I follow up within 2 business days.
Custom Email Flow Builds
The email automations that sell while you sleep, strategized, structured, and ready to roll.
Every flow starts with a 60-minute live strategy call, then my team builds the whole thing.
Full email copy, the dynamic elements that drive revenue (product feeds, cart tables), and intentionally light design, because that's what converts.
This is for you if your list is growing but the money's leaking, no flows, dated flows, or a Klaviyo account you set up in a panic one night and haven't touched since.
Choose from a la carte:
- Post-Purchase / Thank You Flow, $500
- Sunset / List-Cleaning Flow, $500
- Abandoned Cart Flow, $700
- Winback Flow, $700
- Upsell / Cross-Sell Flow, $800
- Welcome Series, $1,000
Bundles:
- Essentials (Welcome + Abandoned Cart + Post-Purchase), $2,000
- Retention + List Health (Upsell / Cross-Sell, Sunset + Winback), $1,800
- Full Suite (all six flows), $3,800
Good to know: two rounds of edits included; additional edits at $150/hr. Flows are styled with your existing brand templates and assets.
I take on a limited number of builds at a time. This takes you to an interest form to reserve your spot in line. I follow up within 2 business days.
Not sure which one you need, or whether it's the site or the follow-up that's leaking?
That's exactly what a VIP Day is for. Four hours across your whole system, and you leave knowing what to fix and in what order.
FAQs
Do you offer these only for women?
While I developed Hypema'am offerings with women, femmes, nonbinary people, and anyone who identifies as a woman top of mind, we work with men, too. You just need to be ready + eager to learn from a strong woman 😅 who knows her sh*t.
Which of these should I start with?
Depends where you are. Haven't launched ads yet? Tech setup first — always. Been spending and the results don't add up? Ad account audit. Getting traffic that doesn't buy? Website CRO audit. Want the whole picture across site, ads, and email at once? That's a VIP Day. And if you genuinely don't know — book the VIP Day, because "I don't know where to start" is exactly what it's for.
How fast will I get my deliverables?
Audits and tech setups: within 5 business days of contract, payment, access, and intake.
VIP Days, website builds, and flow builds are waitlisted — I'll reach out with my next openings when you join.
What do you need from me?
Less than you'd think: a signed contract, paid invoice, account access (I'll send a checklist of exactly what and how), a completed intake form, and for website builds, your locked brand guide. The faster I get those, the faster you get your deliverable.
For the audits, do you implement your recommendations?
Audits are diagnosis, not surgery — you get the prioritized fix list, and implementation is yours, mine at $150/hr, or covered if you roll into Fairy Marketing Mother.
Flow builds and website builds are the opposite: fully done for you.
What platforms do you work on?
Shopify and Klaviyo are my native languages, with ads across Meta, Pinterest, and Google. On a different stack? Reach out and ask — some things translate, some don't, and I'll tell you straight.
Do you ever work with service business owners?
While my bread-and-butter is ecommerce — specifically Shopify and Klaviyo — I also have experience supporting service-based businesses, especially those selling e-courses and thought leadership type consulting.
I'm happy to support service based entrepreneurs with tech setup, ad account audits, website CRO audits, and VIP Days. What I know I can't deliver at the same standard are website + email flow builds.
Do you offer payment plans?
The only service here with a "payment plan" or sorts is the website build — 50% paid upfront, 50% upon completion.
For all other offers, I require payment in full in advance.
Can I talk to Gabi before I apply?
I'd be happy to! Book a free 20-minute call with me here.